Hi, I’m Florian. I love activating brands, creating brand experiences and empowering people!
I am a creative and results-driven Director of Design Management, orchestrating successful corporate design implementations, fostering collaboration for collective success. In more than 15 years as a Designer and Design Director in renowned agencies, I have acquired my diverse knowledge and serenity. And if you want to know what my mindset is…
Portfolio
Take a look at some of the projects I've been involved in. In the first ten years of my career, I mainly created spatial experiences working for Tisch13, KMS Team and Blackspace. At Martin et Karczinski I specialized in the development and implementation of corporate designs and gained expertise in holistic brand consulting.
Martin et Karczinski
12.2016 — today
Since 2021, I have been working at MetK as Director Design Management. In this role, I have led the implementation of the new corporate designs for AXOR, Gaggenau and Occhio.
In the course of finalizing the Lufthansa corporate design, I was responsible as Design Director for setting up Frontify as a brand management tool and creating a digital guideline structure.
Other clients I have worked for are: LAUDA, Nürnberger Versicherung, SRH, Fresenius Medical Care, ZEISS, Allguth, Küchen Quelle, PosterXXL, Riedel Immobilien, Staatliche Münzsammlung München.
KMS Team / Blackspace
07.2011 — 11.2016
In 2016, I was significantly involved in developing a completely modular and scalable new concept for trade show and event architecture for Genesis – all based on the idea of a single line.
As a Senior Designer and Art Director, I have led numerous international trade fair projects for Audi and Volkswagen and was part of the team that designed and realized the award-winning Audi trade fair stand at the IAA 2013 ›A change of perspective‹.
In 2012 I realized the conversion of the Audi brand pavilion in the Autostadt in Wolfsburg in collaboration with Schmidhuber Architects. The interactive multimedia exhibition has won several awards.
Blackspace spun off from KMS Team as an independent company in 2012.
Other clients I have worked for are: Volkswagen, Königsklasse / Pinakothek der Moderne, Sabine Nallinger / Die GRÜNEN, HEIDELBERG Print, BSH / Siemens home appliances
Tisch13
11.2005 — 06.2011
From working student to team lead: At Tisch13, I grew as a Designer together with the agency and implemented numerous, international trade fair and event projects for Audi. One of my highlights was the development of a consistent design language for Audi's sports sponsorship – both for motorsports and for the Ski World Cup.